The Age of Digital Disruption Strategies
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INTRODUCTION
Digital disruption refers to the changes brought about by the Internet, big data and information technology that affect business as a result of the emergence and introduction of new digital technologies in many areas of operations, This course covers the tools, concepts, and strategic perspectives to develop a strategic response to new digital capabilities and then align your organization to implement an effective strategy.
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COURSE OBJECTIVES
By the end of the course, you‘ll be able to:
- Understand of how digital technology is affecting your industry
- Leverage digital technologies to develop compelling value propositions
- Define and implement digital strategies
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COURSE AUDIENCE
This course is made for
- Business Men
- Business Unit Managers
- Business Development consultants
- Marketing Consultants
- Marketing Development Managers
- General Managers
- Leaders
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COURSE OUTLINE
Day One
Introduction
- Introduction
- Waves of digital disruption
- Digital industrial revolution
Getting FIT for a Digital Age
- Keys to effective strategy
- Strategy as FIT
- From threat to opportunity
- Industry value chain
- Understanding AI
- Digital Transformation
Day Two
Follow the Value
- Prioritize digital opportunities
- The emergence of the sharing economy
- Value creation and value acquisition
- B2B value creation
- Prepare to pay a price
- A valuable amount
Day Three
Compete with Value
- Achieving product compatibility with the market
- A jump in value
- Get the value
- Keep creating super value
- positive feedback
- Value added
- Competitive pressures
- Blue ocean strategy
- Support jobs in the digital age
Day Four
Implementation on Digital
- Implement your digital strategy
- Strategic agility
- Data culture
- Resource accumulation
- Implementation on AI strategies
Day Five
The Big Picture
- Company value chain
- Integrated case
- Integration AI Traps and Pitfalls
- Seeing the big picture
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