Certified Digital Marketing Professional
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INTRODUCTION
Digital Marketing is the process of advertising brands to connect with prospective consumers via the internet or other forms of digital communication. Businesses use it to promote their products and services to new clients, get ahead of their competitors, and increase sales.
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COURSE OBJECTIVES
By the end of the course, you‘ll be able to:
- Learn step by step how to market a business online from scratch across all the major marketing channels.
- Follow the steps on screen to get results at work, for own business or for your digital marketing clients.
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COURSE AUDIENCE
This course is made for:
- Pre launch business owners who don’t know where to get started
- Website owners who are struggling to get traffic and sales
- Anyone looking to add highly paid skills to their CV
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COURSE OUTLINE
DAY ONE:
- Market Research. Ask 3 simple questions to validate your business idea.
- Build a world-class website in 1 hour without any coding.
- Email Marketing. Build a mailing list of 1000 people in 30 days from scratch.
DAY TWO:
- Copywriting. Writesales pages that make the cash register ring!
- SEO (Search Engine Optimisation). Get free traffic to your website with SEO.
- YouTube Marketing.Drive traffic & sales with simple “how to” videos.
DAY THREE:
- Social Media Marketing (Instagram, Facebook, Twitter, Pinterest & Quora).
- Linkedin Marketing. Go viral on Linkedin and 400x your connections.
DAY FOUR:
- App Marketing.Discover 43 Ways To Promote Your App.
- Google Adwords. Avoid common mistakes and set up profitable campaigns first time.
DAY FIVE:
- Facebook Ads.Make money with Facebook Ads without spending a fortune.
- Google Analytics. Improve your marketing with Google Analytics data.
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